Upper Deck’s Hot Rookie Card Run Leaves The Hobby Chasing History

The hockey card market is still doing what it always does when one rookie name catches fire - it turns into a full-blown chase. Upper Deck cards are sitting at the top of the board, and the buzz is being driven by a historic rookie with the kind of pull that gets collectors and dealers talking in the same breath. The real intrigue is how far the frenzy can go when a true one-of-one chase enters the picture, because that is where the hobby starts to get expensive in a hurry.